How She Got There: Women in UX with General Assembly

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About This Event

It’s no secret that women are underrepresented in the tech industry, and we still have a long way to go to level things out. When considering what changes need to be made in order to get more women in tech, the answer is clear and simple: Role models are key. We need to make women in the industry more visible so that other women and girls can easily visualize themselves in similar roles.

Join us as General Assembly celebrates women in UX. We have invited a panel of outstanding women from different backgrounds to discuss their paths to UX, how it's changed their lives, and how you can benefit from it too. Engage with your fellow UX designers and talk about experiences, both positive and negative, and get the support and inspiration that your are looking for.

Come listen to these women in UX discuss how they got started in the industry, what an average day looks like, which tools and programs to learn, and more.

About the Instructors

Wei Liao Photo

UX Design Immersive Instructor ,
General Assembly

Wei is a UX Researcher and Designer with 10+ years of experience on web and enterprise applications. Wei loves analyzing complex business processes, functional requirements, and user research findings, and translating these into effective user interface recommendations and designs.

Priscilla Nu Photo

Director, User Experience Design and Research,
SP Group

Priscilla is a Data-Driven, Human-Centered Designer, and Head of Experience Design in SP Group, a leading energy utilities company in Asia Pacific. SP Digital understands customer needs through behavioral data and design experiences that delight customers and drive top-line growth. SP Digital build products in EnergyTech using Lean methodology, with a core purpose towards sustainability.

Priscilla was previously Head of UX & Product in PropertyGuru, Associate Director in Commonwealth Bank. She speaks at events to share insights on topics like Design Leadership, Product Management, Research and Analytics. She was a speaker in Mind the Product, CHIUXID, IXDA, DesignUP and many more.

Amy Huang Photo

EVP, User Experience Design,
Lazada

Amy is a user experience leader dedicated to building technology that brings positive change to people’s lives - through user insight, systems thinking, and continuous iteration. Before joining RedMart and Lazada, Amy lived in San Francisco and led user experience at consumer brands including Blurb, Apollo Education, Shutterfly, and Disney. She studied Human-Computer Interaction at Stanford University and was fortunate to learn from some great pioneers of UX and product design.

Jeline Lim Photo

Lead UX Designer,
PALO IT

Jeline believes that design is not just about how it looks, but also how it works. For the past 8 years, she has been inventing ways to improve digital user experience across all channels using the latest technologies grounded in a strong foundation of best-practice design fundamentals. With the expertise in design, Jeline loves to challenge insights, translating them into beautiful designs and working very closely with developers to make things happen!

About General Assembly
General Assembly is a pioneer in education and career transformation, specializing in today’s most in-demand skills. The leading source for training, staffing, and career transitions, we foster a flourishing community of professionals pursuing careers they love.

What began as a co-working space in 2011 has since grown into a global learning experience with campuses in 20 cities and over 35,000 graduates worldwide.

As individuals and companies struggle to compete in an increasingly technological economy, General Assembly provides award-winning, dynamic training to close the global skills gap.